NHTSA and advertising agency RPA from Santa Monica have launched this funny campaign entitled „Why“.
The video features people, doing important tasks: the surgeon operates a patient, a worker puts old trees into a crusher. And, of course, a boy has a date with a girl. While they are doing it, a colorful balloon would pop right in front of them. The ad says that we do not text messages while we are doing something important. So why would we text while driving?
National Highway Traffic Safety Administration (NHTSA) has launched this video due to a National Stop the Texts Day. A lot of accidents on the roads are due to texting. The video raises our awareness about the issue.